Source: Multichannel News
After 3 years of top rated programming on SpikeTV, Ultimate Fighting Championship is on the verge of signing a new multiyear, multimillion-dollar renewal of its distribution deal with the popular cable network.
According to sources close to the network, SpikeTV will have to pay in excess of $100 million to retain the popular Ultimate Fighter reality series. The series pits would-be and veteran combat-sports fighters together in an elimination-style contest and is the highest-rated original show for Spike.
Even if Spike does retain the rights to the Ultimate Fighter series, it may not be the only cable network offering UFC content in the coming months. UFC has been in negotiations with both HBO and ESPNabout securing a distribution deal for additional live events and other UFC content, according to executives from both networks.
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